Six Weeks 6 · Week 3 · Tuesday

Day 2: Written Communication and Changing Conditions

Students will identify a marketing career opportunity and analyze how one economic condition and one societal or technology condition could change marketing work and preparation.

Daily Learning Contract

  • Topic: Changing Conditions
  • Objective: Students will identify a marketing career opportunity and analyze how one economic condition and one societal or technology condition could change marketing work and preparation.
  • TEKS: d(1)(C), d(5)(C)
  • Demonstration of Learning: Completed FYF Little Library message plus a two-page individual revision, fixed-source condition comparison, preparation recommendation, and career connection.

TEKS: d(1)(C), d(5)(C) Evidence: FYF Little Library message plus two-page revision and changing-conditions comparison

Before Class

Default: one FYF workbook and device per student, one projector, and zero prints. Post the two-page companion, private annotation Assignment, and retryable practice Quiz. Paper fallback is one front-and-back companion per student and one collection tray; use a five-question paper check only for a Canvas outage. The Little Library status is fictional; students do not use real accounts, names, locations, handles, photos, contact information, student data, or audience tracking.

50-Minute Flow

  1. Clear-message warm-up - 5 min. Compare a vague notice with a specific audience-ready notice.
  2. Read the four writing moves - 7 min. Purpose, audience, important detail, and action.
  3. Draft and revise - 13 min. Write the fictional Little Library message and record one clarity/accessibility revision.
  4. Read current career evidence - 8 min. BLS Market Research Analysts: $76,950 May 2024 U.S. median, bachelor's degree typical, 7% projected growth 2024-34, about 87,200 openings per year. These are not DFW starting pay or guarantees.
  5. Analyze two changing conditions - 12 min. Use fixed fictional scenarios to separate an economic pressure from a societal/technology change and name a preparation response.
  6. Submit/Quiz/cleanup - 5 min. Submit the private response first; use Quiz feedback if time remains.

Key and Trim Point

Minute 14: messages include status, truthful action, and no identifying data; if one-third copies the vague prompt, project the before/after model. Minute 32: students label $76,950 as May 2024 U.S. median, 7% as 2024-34 growth, and about 87,200 as annual openings; never substitute the 63,000 numeric employment change. Minute 43: economic effects concern spending/budget/demand/hiring while societal/technology effects concern behavior/tools/access/privacy/human review. Defer Quiz retries and sharing first; protect the revision, two distinct effects, preparation, private submission, and cleanup.

Absence and Access

The locked FYF pages plus the two-page companion form the no-workbook route. Use typing, dictation, read-aloud, enlarged print, or paper. Submit one private response route. The Quiz follows the Assignment for feedback; it does not replace or duplicate the DOL.